i got this foundation for $23 during ulta’s fall sale and i have to say i love it. my 2019 resolution is to stop buying foundation and finish my collection, as well as trying to go foundation free. (i can already but im just trying to use up my stock to justify my wasted $). back to this, i wear shade light neutral and it fits me perfectly, im told im a light golden undertone and to buy neutral if unavailable. idk. the times ive worn this, im told my skin looks smooth, i never seem to get that compliment with other complexion products. this seems to be a high medium coverage product and ot blends out very well and even i checked that i would buy it again bc it is a really great formula and is def worth to try out.
I too, got this for a low price at Ulta, I thought why not i will give it a shot. I put this up against Born this way and this easily won for me. First off I got a perfect match with Light Sand for my NC 20 skin tone. I have a real hard time finding foundations that are fair/light that aren’t pink and also hydrating. The finish is luminous and dries down but still manages to seem hydrating. Pretty amazing! I haven’t had any transfer issues on my normal oily t zone skin. Of course they will probably get rid of it now that I found it.
I am actually surprised at the negative reviews here for this Tarte Shape Tape Hydrating foundation, coz I really really love this foundation! I am light with yellow undertones and I matched with Light Sand with my NC20 shade. This feels light on my skin, not drying and rather easy to blend for me. I use either my sponge or my clean fingers to apply this and it makes my skin look healthy and fresh. I would say it is medium coverage, some redness and spots I have cannot be completely covered by this foundation, but I am cool with that. It does feel light on the skin, not tacky at all. I love this, I already bought a back up! 🙂